PERLE ARTETA
(pronounced “Pearl”)
Currently: Group Creative Director @ VML NYC
Art Direction
Over the past 15 years, I’ve been lucky enough to call 6 countries home.
Here’s a list of things immigration departments have asked me.
CITIZENSHIPS
🇫🇷(🇪🇺) French Citizen
+ 🇨🇦 Canadian Citizen
+ 🇺🇸🪪 Green Card holder
EXPERIENCE
🇺🇸 USA ‘22-Today
• VMLY&R > VML, New York
Leading Global and US national brands.
Most Awarded Agency in the world in 2024, and 2026
🇬🇧 UK ‘19-’22
• VMLY&R, London
Led EMEA, UK national brands, and Global pitches.
🇨🇦 Canada ’11-’19
• FCB, Toronto | Most Awarded Agency in Canada ‘17, ‘18
• Grey, Toronto | #1 Creative Agency in Canada in ‘16
• Cossette, Toronto
• BBDO, Toronto
🇨🇳 China ’11
Before advertising:
• Shanghai: Press for the French Ministry of Foreign Affairs
EDUCATION
• MBA, Université de Sherbrooke – Montreal, Canada
• Masters in Marketing, IDRAC – Montpellier, France
Honors: Valedictorian
• Bachelor of Fine Arts, Université Pantheon Sorbonne – Paris, France
LANGUAGES
English: Fluent
French: Fluent
Spanish: Advanced (B2)
Italian: Basic (A2)
Mandarin: Basic (A1)
JUDGING PANELS
🇺🇸Gerety Awards ‘26
🇺🇸Cannes Young Lions ‘23 & ‘24 — USA - Print/Film
🇬🇧Cannes Young Lions ‘22 — UK - Film/Digital/Print
🇺🇸NYF ‘21 - Film Craft Executive Judge
🇺🇸NYF ‘20
🇺🇸Shots ‘20
🇬🇧Gerety Awards ‘20
🇬🇧The Drum ‘20
🇪🇺KIAF ‘20
🇪🇺CMAs London ‘19
MENTORSHIP PROGRAMS
D&AD: Mentor for New Blood and Shift US and UK
Creative Equals: Mentor for Returnship program UK
The AdClub: US
MAIN AWARDS AND PUBLICATIONS (full list available upon request)
SELECTED BRANDS (CANADA, UK, US, EMEA, APAC, & GLOBAL)